by Brian Cardinale | Mar 14, 2016 | SEO
You can help people find your business online by optimizing your local listing for search engines. You may have have seen the abbreviation SEO before. If you are not familiar with it you, you should be! SEO stands for Search Engine Optimization and you do not need to be web guru to take advantage of it! Help People Find Your Business: Search Engine Optimization “Hello, can anybody hear me?” Customers need to be able to find your business online before they can consider making a purchase at your establishment. There are some important things you can do to optimize your local listing and to make sure your potential customers can find your business. Claim Your Business! You already own your business in real life, but you may not own your business’s online presence, yet. If your website has your business’s physical address and your contact information is listed on it than it is likely it may already exist in a number of search engines. The search engines may, however, not have the most accurate and up-to-date information. Take control! Claim your businesses online to keep information accurate and to respond to customers’ feedback. Visit the following links to claim your business on Google My Business, Foursquare, Yelp, and Facebook, as well as Superpages and Yellowpages. Important Attributes When claiming your business there are number of important attributes you can take advantage of to make sure your customers can find your business when they are in need of your product or service. Business Name Your name should reflect your real-world business name. If your business name describes your products or...
